In the year 2024, sales of strong alcoholic beverages in Russia (excluding vodka) increased by 10.2%, reaching 3.2 liters per capita per year, writes FinExpertiza.This indicator is the highest since 2017. At the same time, vodka sales remained at the same level as the previous year – 5.3 liters per person, which also represents a peak since 2017 and has been maintained at this level for the third consecutive year. Overall, the consumption of strong alcoholic beverages increased by 3.7%, reaching 8.5 liters per capita.In comparison, in 2021, before the war, this indicator was 7.4 liters.
According to data from the Center for the Study of Federal and Regional Alcohol Markets (TsIFRRA), the average consumption of vodka in Russia was 5 liters per capita in 2021. However, in 2022 – after the Russian invasion of Ukraine – there was a 6% increase in vodka sales.
The highest level of vodka consumption in 2024 was recorded in the regions of the Far East and Northern Russia. The retail sales leaders were Sakhalin (11.8 liters per capita) and Chukotka (11.7 liters), followed by Karelia (11.2 liters), Komi (10.6 liters), and the Magadan region (10.3 liters). In these regions, the volume of vodka sales was twice the national average. The top 10 regions with the highest consumption also included: Kamchatka Territory (9.2 liters), Nenets Autonomous District and Arkhangelsk region (9.1 liters each), Vologda region (8.9 liters), and the Jewish Autonomous Region (8.8 liters).
The highest level of vodka consumption in 2024 was recorded in the regions of the Far East and Northern Russia. Leaders in retail sales were Sakhalin (11.8 liters per capita) and Chukotka (11.7 liters), followed by Karelia (11.2 liters), Komi (10.6 liters), and the Magadan region (10.3 liters). In these regions, the volume of vodka sales was twice the national average. The top 10 regions with the highest consumption also included Kamchatka Territory (9.2 liters), Nenets Autonomous District and Arkhangelsk region (9.1 liters each), Vologda region (8.9 liters), and the Jewish Autonomous Region (8.8 liters).
The lowest level of vodka consumption was recorded, as usual, in the republics of North Caucasus. In Chechnya, for example, consumption per capita was only 0.05 liters per year – 115 times less than the national average. In Ingushetia, the indicator was 0.4 liters, in North Ossetia – 1.1 liters, and in Kabardino-Balkaria and Dagestan – 1.2 liters each. In Karachay-Cherkessia, consumption was recorded at 1.8 liters. Relatively low volumes were also noted in Stavropol Territory (3 liters), Tuva (3.2 liters), Saratov region (3.4 liters) and Adygea (3.5 liters).
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